2017 SSHRC Connection Grant

Congratulations to Professor Demetrios Vakratsas on receiving a 2017 SSHRC Connection Grant for his project entitled 鈥淓mpirical & Theoretical Canadian Marketing Strategy Symposium: Marketing Analytics for Better Decisions鈥�.

Who Are the Value and Growth Investors?

础耻迟丑辞谤蝉:听Betermier, S.,聽Calvet, L.E.,聽Sodini, P.

Publication: The Journal of Finance, Vol. 72, No. 1, 2017聽

础产蝉迟谤补肠迟:听

Monetizing Freemium Communities: Does Paying for Premium Increase Social Engagement?

础耻迟丑辞谤蝉:听Bapna, R.,聽Ramaprasad , J.,聽Umyarov , A.

Publication: MIS Quarterly, 42(3), 719-735

础产蝉迟谤补肠迟:听

Making sustainable profits from a baseline zero price and motivating free consumers to convert to premium subscribers is a continuing challenge for all freemium communities. Prior research has causally established that social engagement (Oestreicher-Singer and Zalmanson 2013) and peer influence (Bapna and Umyarov 2015) are two important drivers of users converting to premium subscribers in such communities. In this paper, we flip the perspective of prior research and ask whether the decision to pay for premium subscription causes users to become more socially engaged. In the context of the Last.fm music listening freemium social community, we establish, using a novel 41 month long panel dataset, a look-ahead propensity score matching (LA-PSM) procedure coupled with a difference-in-difference estimator of the treatment effect, that payment for premium leads to more social engagement. Specifically, we find that paying for premium leads to an increase in both content-related and community-related social engagement. Free users who convert to premium listen to 287.2% more songs, create 1.92% more playlists, exhibit a 2.01% increase in the number of forum posts made, and gain 15.77% more friends. Thus, premium subscribers create value not only for themselves by consuming more content, but also for the community and site by organizing more content and adding more friends, who are subsequently engaged by the social diffusion emerging from the focal user鈥檚 activities.

Read full abstract: MISQ, December 15, 2016聽

The influence of IT and knowledge capabilities on the survival of university IT startups

础耻迟丑辞谤蝉:听Divinus Oppong-Tawiah,聽Yolande E. Chan

Publication: International Journal of Technoentrepreneurship

础产蝉迟谤补肠迟:听

Carlos Rodriguez awarded the Gunnar Hedlund Award 2015-2016

Carlos Rodriguez (PhD'15) has been awarded the Gunnar Hedlund Award 2015-2016 for his outstanding dissertation entitled "Global Subunit Specialization: An organizational perspective", which was recognized for its originality, as well as for its sound empirical work and practical results.

$9.6M from Genome Canada

Genome Canada and its partners have awarded $9.6 million towards the assessment of the risks that toxic chemicals pose to the environment. The funding will support an interdisciplinary team of 黑料不打烊 researchers, including Professor Steve Maguire of the Desautels Faculty of Management, along with partners in industry, Environment and Climate Change Canada, and at the University of Saskatchewan.

Pilot CEOs and corporate innovation

Authors: Jayanthi Sundera, Shyam V. Sundera, Jingjing Zhang

Publication: Journal of Financial Economics,聽Vol. 123, No. 1, 2017

Abstract:

Social Media and Their Affordances for Organizing: A Review and Agenda for Research

Authors: Leonardi, P., Vaast, E.聽

Publication:聽Academy of Management Annals聽

础产蝉迟谤补肠迟:听

Robust optimal control with adjustable uncertainty sets

础耻迟丑辞谤蝉:听Xiaojing Zhanga, X.,聽Kamgarpoura, M.,聽Georghiou, A., and聽Lygeros, J.

Publication: Automatica

Abstract:

Factors influencing cancer specialists' decision to collaborate with geriatricians in treating older cancer patients

础耻迟丑辞谤蝉:听Bagayogo, F.F.,聽Lepage, A., 聽Denis, J.L.,聽Lamothe, L., 聽

Trade-offs and disappearing acts: shifting societal discourses of diversity in Canada over three decades

Authors: Cukier, W., Gagnon, S., Roach, E., Elmi, M., Yap, M., Rodrigues, S.

Publication: The International Journal of Human Resource Management聽

Abstract:

Resistance through difference: The co-constitution of dissent and inclusion

础耻迟丑辞谤蝉:听Gagnon, S., Collinson, D. L.聽

Publication: Organization Studies聽

础产蝉迟谤补肠迟:听