/channels-contribute/taxonomy/term/109/all en /channels-contribute/channels/news/why-we-buy-music-225868 <h2>New study shows what happens in the brain to make music rewarding</h2> <p>A new study reveals what happens in our brain when we decide to purchase a piece of music when we hear it for the first time. The study, conducted at the Montreal Neurological Institute and Hospital – The Neuro, ºÚÁϲ»´òìÈ University and published in the journal <i>Science </i>on April 12, pinpoints the specific brain activity that makes new music rewarding and predicts the decision to purchase music.</p> Thu, 11 Apr 2013 19:07:02 +0000 marc-andre.meloche@mcgill.ca 721 at /channels-contribute